Talk about business inspiration, Jaymee Srp has organized her work in such a way that showcases every possible way of incorporating art into everyday items. Jaymee is a designer based in Petaluma, California and launched her first product line while still in college. The ocean-side state of California provides the inspiration behind her designs of bold, graphic patterns, reminding me of crisp sunny days and cool breezy nights on Northern Californian beaches.
I wanted to know more about Jaymee so I asked her a few questions to learn more about her creative process and where she finds her inspiration. Check them out below!
Were you always hands on when you were younger? What clues did you have about your natural tendencies that led you to be a Creative?
I was definitely a hands on kid. I am a very tactile learner so when I was younger I was always drawing, doing art projects, or building things. By age 7 I was fully enamored by interior design. I’d watch HGTV with my mom and make up and star in my own pretend design shows in my bedroom. For as long as I can remember I’ve been a creative person, it is what I love to do so there really wasn’t any other career path for me in my mind.
When did you decide to start your own business? And why this business?
I decided to start my business in the summer of 2011, mainly as a side project while I finished my last year in college. I’ve always loved patterns, and while going to school for Interior Architecture and Design, textile design was constantly in the back of my mind. I started creating and selling art prints because it allowed me to dabble in pattern design, and had a low startup cost. I love that my side project has been able to grow into a full-time business offering art and home decor, which allows me to meld my two passions of pattern and interior design. It’s the best of both worlds.
What was the best piece of advice you were given as you were starting out?
To think less about the money and more about finding a career you truly enjoy.
What do you do behind the scenes?
I am a one woman show so everything is on my plate from product development and production, to website upkeep, shipping, marketing, advertising, and accounting. On an average day you will probably find me researching and writing a blog post, photographing a new product or images for my website, shipping orders, or sketching out new pattern ideas.
What is your inspiration for your work?
I was born and raised in Northern California so I am constantly inspired by the variety that this state has to offer. From the urban architecture of San Francisco, to the organic patterns of the jagged Point Reyes coastline, my work reflects my surroundings and has a casual, laid back vibe full of bold lines and fresh color palettes.
What is your goal during each project?
My goal during each project is to always create pieces that will help people express their personal style and create a home that makes them feel good.
What are a few things people don’t know about you?
I am afraid of heights, but strangely I love roller coasters.
My last name means “sickle” in Czech.
I have a tattoo of the sheet music from “Over The Hills And Far Away” by Led Zeppelin.
One of my life goals is to see the aurora borealis.
I hate soda.
Want to see more of Jaymee's behind the scenes? Follow her on social media!